Hi Everyone,

It has been a while since we sent our last newsletter to the vendor community.  This newsletter will review who we are, what we do, and hopefully provide an overview for those of you who haven’t received information about us before now.

We call ourselves the candid voice in Retail Technology.  Here’s why we believe we’ve earned the right to do that.

• RSR is unique in the retail industry analyst universe. We provide Market Intelligence, only focused on the retail ecosystem and their customers. All our research is available to read without charge
• Context: We look at the business challenges & opportunities that drive technology investments
• Our insight are always pragmatic and practical
• Our insights are powered by experience. Between us we have over 100 years of hands on retail experience
• Our benchmark research keeps us current and are the cornerstone of everything we do
• We help solution providers align their products and messages with retailers’ needs
• We help retailers keep their IT strategies aligned with corporate objectives

We can help you, too. Because we are a boutique research firm, we can tailor our offerings to your needs, regardless of your stage of growth or audience.  Here are a few of our products and services:

• Benchmark sponsorships: Depending on your needs we offer sponsorship levels for as little as a $5,000 investment. The opportunity for you is to provide input on the benchmark survey, name recognition, thought leadership, market exposure, and sales enablement.
• Custom research: RSR has completed custom research for many vendors in the logistics, emerging markets and retail space. We can do survey based, case studies, ROI calculators, business value generators, and eCommerce site evaluations of all sorts. We have successfully completed evaluations of gift cards, web site speed, and collaboration benchmarks.
• Advisory services: We like to have relationships with our clients and support continued growth and success. We do that through advisory services that can include a strategy day with two RSR analysts, webinars, blog posts, executive perspectives which are derivatives of our benchmark research, and speeches to your target audience.
• Training services: Selling IT to retailers is a flagship RSR product. We will help your sales team understand what keeps retail executives up at night vs. things they just don’t care about at all. Each retail vertical has its own nuance, and we can help you understand those differences.
• Custom services: We can adapt to meet your needs. If you simply want to feature one of our analysts in a webinar or lunch-and-learn, we can accommodate you. In fact, just about anything that is part of our advisory service can be sold as an a la carte option. 

We are aware you have a lot of options available among all the analyst groups around. We don’t think there’s anyone like us, and we believe after talking to our analysts you’ll feel the same.

If you’re interested in working with us, or just giving us a briefing, please contact Linda Wolfe at lwolfe@rsrrresearch.com.